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How to Fix These Real Estate Design Mistakes You’re (Probably) Making

If you want to show off your marketing prowess and entice potential clients to enlist your services, you have to show them you know how to market yourself. That’s why getting those little IG squares designed just right is oh so important: You’re not just showing off the house or your expertise or your services – you’re showing off your ability to market your potential client’s home.

I’m Melanie.
Enneagram 3, lover of lists, puppy-mom, always rockin' a curly do, and swear I was into green juice before anyone else! 
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“Hey, how do you create those amazing FB ads I see all the time?” This question lands in our DMs at least once a week. It’s usually followed up with: “I love your mockups and am dying to create something similar for my real estate biz.” So of course we thought it was high time to create a tutorial showing you exactly how we put together the stellar mockups we use in our FB ads.

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Without further ado here’s the rundown on how you can buy Fourth Street templates ONCE and use them over and over again in different ways…. Ready? I know I am!

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We’ve curated the dreamiest fonts for spring (so you don’t have to) and taken the guesswork out of the question on everyone’s minds: “How in the actual heck do I infuse a little spring beauty into my marketing?!” 

Without further ado, here are our favourite Canva fonts for spring!

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Newsflash – as a Realtor, you’re a personal brand! Meaning, people want to work with you because of who you are, not just because of the brokerage you’re a part of or the services you offer. Potential clients want to connect with you and see if you’re the right fit to guide them through the home buying or selling process…

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“Moodboard” is just a super fancy way of saying “inspiration for your project.” Moodboards are an amazing place to gather your thoughts or convey your ideas to someone else…or a group of someone elses. 

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You don’t have to start from scratch when you’re creating marketing material in Canva. Say whaaat?! Maybe you’ve tried using Canva templates before and thought, “Nope, this doesn’t work for me, doesn’t work for my brand, isn’t what I’m going for.” Well, I’m here to tell you you might have thrown in the towel too soon, my friend!

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Spend the next 2 hours changing all the instances of orange in your document? Heck no! There’s a much easier way thanks to a little itty bitty tool that is kind of hidden and hard to miss if you don’t know where to look. 

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Canva is amazing, isn’t it? I honestly can’t remember life without it… It’s easy to use, has everything you need right there in the platform, and the integrations are insane! I mean you can post right to your favourite platforms AND connect to dropbox and Google Drive … my love letter would be three posts long so I’ll just stop there for now…I’m sure you know how amazing Canva is or you wouldn’t be reading this post. So today I wanted to share my top Canva hacks for your Real Estate Marketing. Ready? Let’s take a look. 

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Agent banners can be a fantastic way to add a little branding to your designs. Whether that be Instagram posts, property brochures, or farming material like neighborhood flyers, you’ll want to use these to make sure your future clients learn to recognize your unique so when they are ready to buy or sell their home the choice on who to sue as their realtor will be simple – YOU! 

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