Let’s face it—creating Reels can feel like trying to teach a cat to walk on a leash. You want it to happen, but the whole process can seem a little… intimidating. And as a realtor, you’ve probably wondered, “How on earth do I make engaging Reels without spending hours?”

Well, you’re in the right place, because today, I’m walking you through Real Estate Reels 101 using Canva—a platform you’re already comfortable with, and I promise, no leash-training required.

Yes, You CAN Create Reels in Canva—Here’s How!

I get this question a lot in my weekly “Office Hours” sessions inside our Membership: “Can I make Reels in Canva?” The answer is a resounding YES! Canva’s got what it takes to create beautiful, professional Reels that speak directly to your audience. Today, I’m showing you how to make three different kinds of Reels that are perfect for Canva and will save you serious time.

So, let’s roll up our sleeves and get started with the first one!

1. The Talking Head Market Stat Reel

Imagine this: It’s the end of the month, and you’ve got a ton of market stats to share with your audience—but how can you make those numbers pop? Enter the Talking Head Market Stat Reel—a simple yet powerful way to convey important stats without overwhelming your followers.

Here’s how to make it:

• Start by grabbing your monthly market stats (don’t worry, we’re going to keep this super focused).
• Record a short video of yourself on your phone, breaking down the key stats—the ones that actually matter to your audience.
• Upload that video into Canva and use the Background Remover to take away any distractions (hello, clean, professional look!).
• Overlay the stats behind you, with a splash of your brand colors to make it pop.

💡 Pro Tip: Use Canva’s text tools to highlight one key stat per reel. This way, you can create multiple Reels with bite-sized info that’s easy for your audience to digest.

2. The Listing Showcase Reel

We all know that listings need to shine online, but making them stand out can feel like trying to capture lightning in a bottle. Enter the Listing Showcase Reel—a template you can use again and again for every new property.

Here’s the play-by-play:

• Film short clips of your favorite rooms—think the kitchen, the living room, and that dreamy primary bedroom.
• Head into Canva and create a cover slide with a sneak peek or just listed headline. Make sure it’s catchy!
• Add your room footage, sprinkle in your brand colors, and you’ve got a listing reel that’s not only beautiful but ready to grab attention.

💡 Pro Tip: Once you’ve created your template, you can reuse it for all your future listings! Just swap out the footage, and voilà—brand-new Reel with minimal effort.

 

3. The Teachable Content Reel

Ever feel like there’s something your audience needs to know, but you’re just not sure how to package it? That’s where the Teachable Content Reel comes in handy. It’s perfect for sharing tips, answering FAQs, or dropping some knowledge on market trends.

Here’s how to do it:

• Choose a piece of content you want to share—whether it’s a fun fact, a market update, or a common question you get from clients.
• Film a little b-roll (basically, a video of you doing anything—sipping coffee, typing on your computer, or even walking through a listing).
• Pair that b-roll with bold text that delivers your tip in a super engaging way.

💡 Pro Tip: Add your own voiceover to make it feel even more personal! It’s the perfect way to connect with your audience while still providing valuable content.

 

Final Thoughts: Creating Reels in Canva Is Easier Than You Think

And there you have it—three types of Reels you can create using Canva that will not only save you time but also make your content stand out. Whether you’re focusing on market stats, showcasing listings, or delivering teachable moments, Canva has the tools to make your Reels look professional, polished, and on-brand.